to the best upscale entertainment company in the East Bay!

Genuine Upscale Entertainment brings a variety of genres, concerts and events to the San Francisco East Bay Area. We are locally owned and operated and we understand the needs of our diverse, dynamic community! And we manage to have a little fun while we’re at it.


I had a nice time. The driver was early. We drank champagne; it felt like a date. We watched War and Santana videos, the ride felt good and the video didn’t feel close up. The restaurant was nice and we were seated quickly. It was my first time at a Persian restaurant and I was unsure what to order, so I got chicken and rice; it was delicious! We had a few drinks; it was nice. I loved it, thank you so much.

Diana and Henry Estebez

My husband and I attended your Latin Legends celebration and we danced the night away! It was fantastic, well organized, excellent music and great people…and the signature drinks, WOW! We are looking forward to your next event. I know you will not disappoint. Many thanks!

Nora Amaral

What an awesome night! From MOWTOWN Review getting us up and dancing, to jammin’ to the guitarist with Malo we could not have had a better time. We were not sure what to expect and you exceeded all expectations. The ease of purchasing tickets, to having great BBQ and a variety of drink options. Great way to celebrate my wife’s birthday thank you! Looking forward to the next event.

Steven H.

Just wanted to let you know how much I enjoyed the concert on Saturday. The program was well chosen and the excellent musicians: the performance by Malo, and Richard Bean was outstanding! Loved the addition of Live DJs both inside and outside. Events like this make Genuine Upscale a valuable asset to our community, can’t wait for more.

Kelly A.

Thank you Genuine Upscale Entertainment! Had a GREAT time at the Latin Legends concert Saturday night – Bands were so good – sound was great – venue was awesome! Was our first time being able to see an amazing concert locally and can see ourselves checking out more shows!

Jeff Perez

This event was one of the best ones I can say I’ve been to in a long time the music and the bands were outstanding I also enjoy the DJ I’m so glad I wore my dancing shoes because that’s what I did. It was nice to see cocktail waitresses walking around offering drinks they were so nice and very attentive I’m looking forward your next event.

Christine Belcher

Just want to share a quick note about the success of the Old School Freestyle Night Club Concert on October 13th in Antioch. The security at the venue could not have been better. I felt at ease the whole time. The band/musicians were all so very talented- from “Tina Turner” to “Michael Jackson”. The mood of the event was energetic and had everyone dancing. As an added bonus, the night was topped off with drinks & homemade tacos from the food truck! Thank you for putting on such an enjoyable event! Can’t wait until the next event! High fives!

Dianne Bouhouch

Thank you Genuine Upscale for bringing a great night of music and dancing to our area. From the minute you walked through the doors the stage was set for an Old School Night club. The VIP lounge added the perfect touch! The DJs, Bands were spot on, getting me up and dancing most of the night. I loved the food choices and drink options, especially the cocktail waitresses. I can’t wait for your next event!

Amanda Peterson